Release
THE SATURDAY EDITION OF "THE EARLY SHOW" CONTINUES TO CUT THE GAP WITH SATURDAY'S "GMA"
The Saturday edition of THE EARLY SHOW posted percentage increases for the Jan. 24 broadcast: up +7% in households and up +12% in viewers compared to the same day last year. The CBS broadcast also cut the gap with the Saturday edition of "GMA" by 282,000 viewers and 45% in households compared to the same period last year
In addition, over the last four weeks (Dec. 29 through Jan. 25) the CBS News broadcast is up +23% in households, +24% in viewers and +14% in "boomers" 35-54.
FOR JAN. 24:
Households '09 Households '08 Change
CBS 1.5/5 1.4/5 +7%
NBC 2.8/10 3.1/11 -10%
ABC 2.0/7 2.3/8 -13%.
Total Viewers '09 Total Viewers '08 Change
CBS 2,087,000 1,866,000 +12%
NBC 3,759,000 4, 093,000 -8%
ABC 2,883,000 2,944,000 -2%
Chris Wragge and Erica Hill anchor the Saturday edition of THE EARLY SHOW. Michael Rosen is the executive producer of the broadcast.
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Press Contact: Danielle Lynn 212.975.5959 or dlynn@cbsnews.com