MTV’s “TRL” franchise is set to premiere on Monday, October 2nd. The daily live show will air at 3:30pm from the network’s iconic Times Square studio and become the prime destination for youth culture and a meeting point for millions of fans. Expanded by nearly 200 percent, the 8,700 square-foot multi-functional studio allows for bigger audiences, expansive sets and simultaneous productions including new digital extensions of “TRL.”
The show will integrate linear, social and digital under the “TRL” brand and bring teen passion points to life, while continuing to incorporate audience requests. The digital extensions will feature platform-specific, premium content across YouTube, Facebook, Snapchat, Instagram and Musical.ly. “TRL” will feature a cast of five rotating hosts including D.C. Young Fly, Erik Zachary, Amy Pham, Tamara Dhia and Lawrence Jackson.
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